Where Innovation Meets Tourism
Ready to Innovate the Future of Tourism?
Join a programme that blends academic distinction with real-world relevance.
Revised and advanced curriculum — updating and refining existing content and advancement, pushing the curriculum toward innovation, global relevance, and future-readiness.
Join a programme that blends academic distinction with real-world relevance.
An advanced programme combining cutting-edge theory with practical application — preparing graduates to lead transformation in the global tourism sector.
Students access international networks including Erasmus+ and partnerships with universities across Europe, the Americas, and Asia-Pacific.
The programme embraces the transformative potential of emerging technologies — equipping students with practical skills across the tourism industry.
Employing AI, VR, and IoT to revolutionise tourism services.
Core ModuleCultivating entrepreneurial thinking that respects the environment.
SustainabilityAccess to Erasmus+ and prestigious universities worldwide.
InternationalBusiness, marketing, technology, and economics combined.
Core ModuleReal-world training through advanced professional simulations.
PracticalTeam management and strategic decision-making skills.
LeadershipTo graduate innovative specialists and leaders in tourism — capable of developing creative and sustainable solutions, enhancing sectoral competitiveness.
Providing high-quality education focused on preparing specialised personnel in tourism innovation management — integrating knowledge with practical application.
The main objective of the program is to enable students to acquire the necessary skills to effect change in the tourism industry through innovation, making them leaders capable of developing innovative and sustainable solutions that support the growth of the tourism sector in a changing global environment, by:
A comprehensive curriculum combining foundational knowledge with specialized courses in tourism innovation and digital transformation.
Essential courses building core competencies across business, technology, and tourism management.
Specialized courses focusing on innovation, technology, and strategic management in tourism.
Graduates of the Tourism Innovation Management program are qualified for a wide range of future-focused careers:
| Sector | Career Paths |
|---|---|
| Digital Tourism | Digital transformation manager, smart destination developer, tourism data analyst |
| Innovation & Development | Tourism product innovator, experience designer, creative tourism consultant |
| Travel Technology | Online distribution channel manager, travel tech entrepreneur, booking systems specialist |
| Hospitality Tech | Smart hotel technologies specialist, guest experience innovation manager |
| Cultural & Heritage Tourism | Heritage interpretation specialist, cultural tourism experience designer |
| Marketing & Sales | Digital marketing manager, tourism brand strategist, social media tourism specialist |
| Consulting & Research | Tourism innovation consultant, market researcher, tourism policy advisor |
| Entrepreneurship | Founder of innovative tourism startups, tourism app developer, sustainable tourism venture creator |
Welcome to the Tourism Innovation Management Program at the Faculty of Tourism and Hotel Management, Pharos University in Alexandria.
Since its establishment, the Faculty of Tourism and Hotel Management has been dedicated to delivering high-quality academic programs that respond to the evolving needs of the tourism and hospitality industry. The Tourism Innovation Management Program reflects our continued commitment to excellence by integrating academic knowledge with innovative practices that prepare students to lead in a dynamic global tourism environment.
This program is designed to equip students with advanced skills in innovation, strategic thinking, and sustainable tourism development. Through a combination of rigorous academic study, practical training, and international collaboration, students will gain the competencies required to address contemporary challenges and opportunities within the tourism sector.
Our faculty maintains strong partnerships with leading international universities and industry organizations, ensuring that our students benefit from global perspectives, mobility opportunities, internships, and research collaborations. These partnerships support a learning environment that encourages creativity, entrepreneurship, and professional growth.
The Tourism Innovation Management Program aims to develop future leaders who are capable of driving innovation, fostering sustainable practices, and contributing positively to the development of tourism both regionally and internationally.
We look forward to supporting our students on their academic and professional journeys and to witnessing the innovative contributions they will bring to the tourism and hospitality industry.
Memoranda of understanding with prestigious universities providing students unrivalled international opportunities.
Finland
Germany
United States
Ireland
Spain
Malaysia
Canada
New Zealand
United Kingdom
Turkey
International
Dedicated faculty members combining academic excellence with real-world expertise in tourism and hospitality.
Faculty of Tourism & Hotel Management — Pharos University Alexandria
We welcome enquiries from prospective students, researchers, and industry partners.
Canal El Mahmoudia Street, beside Green Plaza, Smouha
Saturday – Thursday · 9:00 am – 3:00 pm
Canal El Mahmoudia Street, beside Green Plaza, Smouha
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